The Balanced Scorecard

The book seeks to create a model that can generally be applied in assessing performance of banks in several dimensions using the balanced scorecard framework. The theory section looks at different concepts and relevant theories that come up when analyzing how the bank’s financial results are being impacted by other non-financial perspectives. The objective is to create a theoretical conceptualization of corporate strategy implementation and balanced scorecard evaluation that will assist investors, academics and the general public to gain better insight in the long term sustainability of banks. Analysis also showed that in implementing corporate strategies, banks have fantastic strategies, but neglect the critical success factors such as efficient internal processes and the quality of their staff.