Innovation: Pathway to Growth

Innovation: Pathway to Growth

A case-study approach

LAP Lambert Academic Publishing ( 2010-09-08 )

€ 79,00

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This book explores the relationship between the imagination, innovation and corporate growth in three companies on the Pacific Rim. Three companies show a passion for their products and respect for their customers, and in so doing, they contribute to our understanding of the workings of innovation. Whilst separated by distance, the three companies in China, Australia and New Zealand follow a remarkably similar path to growth.

Book Details:

ISBN-13:

978-3-8433-5291-8

ISBN-10:

3843352917

EAN:

9783843352918

Book language:

English

By (author) :

Robert Pech

Number of pages:

320

Published on:

2010-09-08

Category:

Management