Growing Small And Micro Enterprise Sector Through ICT In Kenya

Growing Small And Micro Enterprise Sector Through ICT In Kenya

LAP Lambert Academic Publishing ( 2016-01-14 )

€ 39,90

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The aim of this book is to provide a framework upon which the growth of MSEs can be boosted. Micro and Small Enterprises (MSEs) are rightly considered to be the engine for economic growth in developed and developing countries however, due to lack of information their growth has been hampered with,as most of them concentrate on local market,selling almost similar products. The book explore how information and Communication technology can be used to provide information that improves design and packaging of MSEs products,expand their markets,increase access to financial and credit services,but more so readily avail regulatory information in a more convenient way especially to the rural MSEs. The book proposes creation of National Data bases linked to various MSEs support organizations and tele-centres in the rural areas which can easily availed information to MSEs.

Book Details:

ISBN-13:

978-3-659-79686-9

ISBN-10:

3659796867

EAN:

9783659796869

Book language:

English

By (author) :

Oyaro Thomas Okoth
Onunga John

Number of pages:

84

Published on:

2016-01-14

Category:

Business management