Business and Management in differnet Regions

Business and Management in differnet Regions

Multinational Analysis

LAP Lambert Academic Publishing ( 2011-09-26 )

€ 68,00

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Cultural cluster are the grouping of the different countries of the world into culturally similar regions. While analyzing the entry strategies, an MNC has to concentrate on the all the aspects of the target country. The aspects which require attentions are cultural differences and similarities, available windows of opportunities, economic and political situation along with the law and order conditions. These aspects gain more importance when the venturing MNC comes from a different culture cluster.

Book Details:

ISBN-13:

978-3-8454-4203-7

ISBN-10:

3845442034

EAN:

9783845442037

Book language:

English

By (author) :

Anwaar Ali Gondal

Number of pages:

172

Published on:

2011-09-26

Category:

Management