LAP Lambert Academic Publishing ( 14.11.2019 )
€ 71,90
Non-commercial advertising is sponsored by or for a charitable institution or civic group or religious or political organization. Many noncommercial advertisements seek money and placed in the hope of raising funds. Others hope to change consumer behavior. Word-of-mouth advertising is a person to person communication that is perceived as being noncommercial, concerning goods or services: it is face-to-face product related communications between and among the friends, relatives and others. Because it is noncommercial, it is usually seen as being an unbiased source of information.
Kitap detayları: |
|
ISBN-13: |
978-613-9-81784-9 |
ISBN-10: |
6139817846 |
EAN: |
9786139817849 |
Kitabın dili: |
English |
Yazar: |
Palanisamy Viswanathan |
Sayfa sayısı: |
168 |
Yayın tarihi: |
14.11.2019 |
Kategori: |
Reklam, pazarlama |