LEADERSHIP AND PERSONALITY OF SOCIAL ENTREPRENEURS

Social entrepreneurs are individuals, or start-up companies who develop, fund and implement solutions to social, cultural, or environmental issues. Social entrepreneurs, however, are either non-profits, or they blend for-profit goals with generating a positive "return to society". They typically attempts to further broad social, cultural, and environmental goals often associated with the voluntary sector in areas such as poverty alleviation, health care and community development. This study observe and analyse the personality and leadership characteristics, of the rural and urban social entrepreneurs among self help groups in an emerging market economy such as India