Half Price Emotions

The Affect of Brand Equity upon Customer Loyalty

Mark Edeson - ISBN: 978-3-659-93859-7

Design Video for Instruction

Mohamed Ibrahim - ISBN: 978-3-659-96508-1

Thick-Film Underground Sensors

Sensor fabrication and deployment methods used in high density soil quality monitoring systems for presicion agriculture

Marios Sophocleous - ISBN: 978-3-659-95270-8

French Luxury brands negotiation strategies in the Chinese market

Understanding the attractiveness and limits of China for French luxury brands

Marie Duponchel - ISBN: 978-3-659-90191-1